Seoul Fashion Report

Seoul Fashion Report
The edge looks on Seoul streets are some of our favourites. Tattooed skin and precisely placed piercings are exposed in the warmer weather, flaunting convention and inviting comment. And the colour scheme is dark. Sharp, perfect blue-blacks in cotton, synthetics, knits, wovens, polymers. Assembled in precise, clean lines and complex layers, this is a look that provokes a second glance. And we always look twice.

Seoul Fashion Report

There are very few bare toes on the street at the moment, but as temperatures rise and precipitation impends, Seoul will have to decide. Will it be a rope-and-leather espadrille, or a wide-strapped urban stepper? Or will we see (refreshingly) the day-glo excitement of fluorescents?
Our breath is bated.

Seoul Fashion Report

Seoul is in that awkward-pleasant moment between a warm spring and a saturated monsoon season. And street wear is struggling to make up its sartorial mind. Cut off cuffs and bared skin, or long, clean lines to the ankle and wrist? We will have to wait a week or two to see.

Seoul Fashion Report, final

Neutral tones and natural fibres are de rigueur for the chic in Seoul this season. Straw hats and bags, leather sandals. Loose smock dresses, wide-legged cotton trousers. This most urban of urban cities is embracing a pastoral aesthetic, and they won’t let a little rain (and the threat of transparency!) dissuade them.

Seoul Fashion Report

The Sport Sandal. One of our favourites, because nothing says athleticism like exposed toes. Soles are thick and bouncy, colours are bright and diachromatic, straps are fat and ready for action. Ready, steady, go!

Seoul Fashion Report

Summer is for sandals, and this season Seoul is saying Hola! to the huarache. Complex braids or simple straps, leather to suit the natural fibre trend, or black and manmade fibres for an urban edge. However you choose to style this look, hurry, because they are flying off the shelves!

Seoul Fashion Report

Couples in matching ensembles is one of our favourite trends. Most usually the purview of the younger set, attention to detail is key. Matching shorts, heavy sandals, and wide-striped tshirts are trending, and after all, when one has a chic look, why not double it?

Seoul fashion report

Linen linen linen.
Summer is hot and humid in Seoul, and nothing’s quite as nice as an open weave on overheated skin. Wear it loose and relaxed; drifting open silhouettes for dresses, untucked and open-necked for shirts. And if you can’t find a neutral shade to suit, go wild with colourful jungle prints.

Seoul fashion report:

One of our favourite looks sees young women pairing bobbed hair at a classic length, with bold red lips. Then a long, soft knit cardigan or sweater over a calf-length skirt for a classic urban Seoul style.

Seoul fashion report, final

Gangnam is still wearing black.