January 27, 2008

go media convergence, go

Posted by dogpossum on January 27, 2008 10:38 AM in the category fillums

I'm not sure if anyone's seen this, but it's an amazing idea.
Basically, the Met transmits their operas live to cinemas in Australia (and elsewhere, I guess). So you're sitting in a cinema watching a high definition, live performance of some pretty high grade high art opera on a cinema screen. They don't go everywhere, but they do go to some regional centres.
Am I the only one who thinks that's a pretty interesting and quite amazing concept? I don't much care for opera, but I'm fascinated by the technology and marketing and cross-media/media convergence action here. Just imagine how popular these would be if it was something with mass, popular appeal.... or would it be popular?

Anyone been?

Posted by dogpossum on January 27, 2008 10:38 AM in the category fillums