Seoul fashion report:

A city that sees snow in winter and scorches in summer, Seoul revels in the more moderate seasons. Cooling weather sees young women and men adopting softer, boxier silhouettes. We’re seeing bulky knits, raglan-sleeved sweaters that are definitely sloppy joes, and dropped shoulders everywhere. These comfortable shapes end at the hip, bottomed with slim pedal pushers for both sexes. But we don’t think gentlemen will be revealing those elegant ankles once winter comes.

Seoul fashion report Oct 20, 2017

A city that sees snow in winter and scorches in summer, Seoul revels in the more moderate seasons. Cooling weather sees young women and men adopting softer, boxier silhouettes. We’re seeing bulky knits, raglan-sleeved sweaters that are definitely sloppy joes, and dropped shoulders everywhere. These comfortable shapes end at the hip, bottomed with slim pedal pushers for both sexes. But we don’t think gentlemen will be revealing those elegant ankles once winter comes.

Seoul fashion report:

Young women are snapping up oxford collared shirts by the dozen, and we’ve seen them in every colour and stripe. Worn traditionally, tucked into short shorts, open over a small dress, or deconstructed with collars and buttons repositioned for interest. Still a little dull to our eye, we suspect the deconstruction will lead us in more adventurous directions soon.

Seoul fashion report:

Shoulder bags and hand bags are de rigeur in this crowded city, and we still see plenty of neutral hues and conservative shades. Printed calico totes are (finally) on their way out, but Seoulsiders specialise in the well-designed fabric carry bag. These soft, practical accessories are perfect with the relaxed silhouette of this warm season.

Seoul Fashion Report:

The younger set are living in their very short shorts, particularly cut off denim in white, blue, and black. But for a softer, dressier warm-evening look, they’re topping them with knee length open shirts in flowing floral cotton. A simple white sleeveless undershirt and sandals complete the look. We aren’t convinced this style will stay, but it’s perfect for summer.

Seoul fashion report:

The simple shift dress in linen or cotton is perfect for summer in Seoul. Matched with sandals of all descriptions, but most pleasingly those with a thicker soul and interesting straps. Features: asymmetrical buttons or a ruffled hem. We still see plenty of raglan sleeves and drop shoulders, and the silhouette is chicly androgynous.

Seoul fashion report:

Gentlemen are still saying yes to the horizontal stripe on a tshirt, but make it wide. The wider the better, and in navy or black. Pair it with tidy shorts in black, and finish with sturdy sandals. Teva are very now, but the latest season Doc sandal is very acceptable.

Seoul fashion report:

when the humidity’s high, and the temperature is _hot_, Seoul bares skin. Gentlemen sport sporty shorts, and ladies let their legs breathe in skirts.

Our favourite trend is the calf-length trouser. Only just arriving in Australia, this uncomfortable-in-winter style has stuck around for summer in Seoul. We approve!

seoul fashion report (mature lady edition):

The ajumma invented power clashing, both in fashion and in bargain hunting, but she understands context. Florals in earth tones or pastels for casual daywear, matched with sensible flats for shopping. But when she goes off-road with her peers, the aunty bumps her colours up into the hi-vis, saturated range. Fabrics are water-resistant, pockets are zippered, and pouches are many.
Truly, this is an aesthetic for the age.